Digital Marketing vs Traditional Methods Pros & Cons

Marketing methods have changed significantly over the past couple of decades. In the past, most marketing came in the form of newspaper, radio or television advertisements.

However, digital marketing has become huge as the internet has grown, which has led to the rise of things like search engine marketing, social media marketing and email marketing.

It is important to note that digital marketing methods are not perfect. Like traditional methods, they have their pros and cons – some of which will be explored below: